Erickson Living Announces Baby Boomers' Aging Parents TwitterChat - November 17, 2011

Helping Adult Children Obtain Invaluable Retirement Living Advice via Social Media

BALTIMORE, MARLAND - October 18, 2011 - A first in the senior housing industry....on November 17, 2011, Erickson Living is leveraging one of the world's largest social networking and microblogging services (Twitter) to join in a conversation with the adult children of seniors who are looking for important information about retirement living for their parents.   This TweetChat is scheduled from 1:00 p.m. to 3:00 p.m. (Eastern Standard Time), and will include the participation of Erickson Living's leadership team members from throughout the country - including, public relations, sales and marketing, resident life and health care professionals. More than ever, baby boomers are engaging on important healthcare and aging topics with their parents.  Research reflects that when an aging relative needs to move, just about everyone struggles to start the dialog and has many questions.  For example, what type of medical services is available at a continuing care retirement community?  That's why this virtual discussion forum, which can be accessed at Twitter hashtag -- #ELLife, provides the perfect opportunity for boomers and others to share ideas on how to help parents enjoy their retirement years to the fullest.  Another option for accessing this discussion is to go to - TweetChat (tweetchat.com) and key in ELLife in the hashtag box at the top of the page.  Anyone planning on joining this discussion has the option of submitting their questions in advance at the same Twitter hashtag or at @ddunne1. Fortunately, as leaders in the senior housing industry, Erickson Living's professionals understand how listening is key and how this type of discussion can serve to address the critical issues that can lead to parents beginning a new chapter in their lives and truly enjoy it!

Erickson Living: Has been based in Baltimore County, Maryland, since 1983. The company's core business is developing and managing retirement communities. The Erickson Living network currently comprises 16 campuses in Colorado, Kansas, Maryland, Massachusetts, Michigan, New Jersey, Pennsylvania, Texas and Virginia, which together are home to more than 20,000 people and employ more than 12,000.  For middle-income people, the Erickson Living lifestyle offers unparalleled opportunities and is the best financial and health decision people 62-plus can make.  Further information regarding Erickson Living is available at:www.ericksonliving.com.