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A growing trend in house sales

Move first, sell later, says former mortgage broker

Created date

June 21st, 2011

More and more people are finding new and creative solutions to selling their houses in today s market people like Lou Eisele. A former mortgage broker, Lou decided to sell his house after moving to Wind Crest, an Erickson Living community in Highlands Ranch, Colo. This solution is becoming a growing trend in Denver and other parts of the country. For those who think that houses aren t selling in today s market, that s just not true. According to Metrolist Inc. data, Denver area home sales increased by 69% in April compared to January 2011. With the help of Erickson Realty and Moving Services, Lou sold his house in 21 days! The team helped advise and arrange painting and updated carpeting in his house in Thornton which he says was easy to accomplish after he moved to Wind Crest. It was going to be much easier for me to get the house into selling condition if I wasn t in it, Lou says.

Confidence and teamwork

Thanks to Lou s profession, he knew the ins and outs of the housing market, and he also knew what he had to do to get the best possible deal. He was confident not only that the house would sell but that moving to Wind Crest first was the right solution for him. He chose packers and movers off of the Erickson Realty and Moving Services preferred vendor list, and they had him downsized, packed, and moved within 30 days. Once the painting and re-carpeting was completed, Beth Brandenburg, Wind Crest s personal moving consultant, helped stage the house. They brought in furniture and decorations to make it look homey, Lou says. He also says that moving out first and putting the effort into fixing up the house made all the difference.

Staged to perfection

Perhaps one of the most successful parts of the selling process is the staging aspect. With personal items removed it s easier for prospective buyers to envision the space as theirs. Once buyers can do that, they re more likely to sign on the dotted line. Brandenburg and other personal moving consultants agree that removing personal styles and furnishings, collectibles, and paintings allows the house to appear brighter and more spacious. With the extras gone, it s easier to focus on the strengths of the house. What if there are marble or granite countertops? Imagine those countertops with the everyday clutter of a lived-in kitchen toaster, microwave, coffee pot, canisters, loaves of bread, or English muffins. Now imagine that same countertop cleared of the clutter. Which is more appealing to a buyer? Lou discovered another benefit to moving of Wind Crest before selling the former house he was able to start enjoying a new carefree lifestyle right away. Lou also does consulting work and set up a home office in his apartment home. Currently, he s coaching a former associate in marketing strategies. However, he says the consulting is secondary in his life now. Every day, Lou can be found in the on-site fitness center taking aerobics classes, lifting weights, and using the cardio equipment. In short, he s doing the everyday things that matter to him. He s glad he made the move before he sold the house, and he sums up his life at Wind Crest: I couldn t be dragged away by wild horses.