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Growth and timing

Ashby Ponds pauses new construction while it studies market demand

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October 23rd, 2015
Windsor model at Ashby Ponds
Windsor model at Ashby Ponds

Recently, Magnolia Place, the newest independent living residence building at , opened its doors to more than 80 new residents eager to join the thriving Erickson Living community in Ashburn, Va.

Magnolia Place is the ninth residence building at Ashby Ponds and the third to open in the last year and a half. 

“Our goal is to meet the tremendous demand for the Erickson Living lifestyle in Loudoun County,” says Holly Henderson, director of sales at Ashby Ponds. “The opening of Magnolia Place takes us one step closer to our goal of bringing the gold standard in continuing care retirement living to as many people as possible.”

Living the dream

Magnolia Place is conveniently situated between Ashby Ponds’ two community clubhouses, providing for easy access to all of the dining venues, events, and services. 

Each of the 83 apartment homes feature open layouts and beautiful finishes, modern kitchens with granite countertops and stainless steel appliances, full-sized side-by-side washers and dryers, walk-in closets, and custom flooring and light fixtures. Many of the apartment homes also feature an outdoor living space with a screened-in porch or a patio.  

“In the planning for each new residence building, we evolve our offerings based on the feedback of current and future residents,” says Henderson. “As a result, Magnolia Place features 13 of our most popular one- and two-bedroom floor plans. We also offer a vast array of interior design options to meet each community member’s personal preferences.”

At the top of Magnolia Place’s top seller list is the deluxe two-bedroom, two-bath Windsor apartment home featuring a sought-after screened-in porch.

“Styles like the Windsor reflect the demand for homes offering a great deal of both outdoor and indoor living space,” says Henderson. “At Magnolia Place, they also provide access to underground parking and spectacular views of the campus, including a large courtyard, pond, and trees.”

Circle of friends

The more than 1,000 people currently living at Ashby Ponds welcome their new neighbors with open arms. 

“In reality, we began welcoming people moving into Magnolia Place before they even moved in,” says community member Greg Johnson. “That’s because many of the new residents are friends with current residents. During their visits, we have enjoyed opportunities to meet and dine with them. Part of what makes living at Ashby Ponds so special is that many of your neighbors will grow into cherished friends and family.”

And for those who have yet to meet their new neighbors, the opportunities to do so are vast.

“The easiest way to meet new people and make new friends is to come to lunch or dinner and share meals with us ‘old-time’ residents,” says Pat Hemmer. “My husband Carl and I look forward to the fresh ideas the new community members will bring to our many activities.”

Perfect timing

With the residents of Magnolia Place acclimating themselves to their new lives at Ashby Ponds, the community is taking some time to settle in to its most recent growth.

“Over the last few weeks, I’ve met with people eager to move but waiting for the next, new addition,” says Henderson. “However, at this time we are taking a hiatus on new construction to welcome our newest community members and go back to the market and ensure that we continue to build exactly what our market desires. We will definitely continue to add to our community, but at this time, there is no new construction scheduled to commence this year. The soonest we will offer a new residence building will be 2017.”

But that should not deter anyone interested in moving to Ashby Ponds at this time. There are still a handful of highly sought-after apartment homes available.

“I encourage anyone interested in learning more to schedule a visit to discuss their options,” says Henderson. “Our current community members are also available to provide a firsthand account of life on campus.”

“If I could give one piece of advice,” says Greg, “it would be life is what you make of it. And I think life would be more enjoyable with you around to share it.”

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