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‘Never any pressure’

The priority list—Windsor Run’s home field advantage

Created date

March 8th, 2017
Artists's rendering of Windsor Run courtyard and buildings.

Planning for the future is a concept that follows us throughout our lives. As children we strive for good grades in order to gain acceptance to college. In young adulthood we save money in preparation for an eventual marriage and family. And as we age, we save money and plan ahead for retirement.

In every phase of our lives the more options we allow ourselves, the more freedom we have to make the choices that best suit our needs.

Recognizing the importance of planning ahead, in the first two months of 2017, the sales center at Windsor Run, Erickson Living’s newest community, has welcomed more people than ever before, all interested in joining the priority list and reserving a future home at the popular community.

“Joining the priority list ensures that a home will be available to prospective residents when they make the decision to move, whether it is to one of our first homes or to one of our homes years in the future,” says Tom Senger, Windsor Run’s director of sales.

Keeping it simple

Those interested in learning more about the priority list are encouraged to schedule an informational, one-on-one meeting with Windsor Run sales counselor Marlene Victorine. 

“There is never any pressure,” says Victorine. “I want to make sure Windsor Run is the right choice for our prospective residents as much as they do. Joining the priority list provides the time needed to learn more about our community, meet other priority list members, and attend special members-only functions.”

All it takes to join is a fully refundable $1,000 deposit and a $150-per-person nonrefundable application fee. 

Once this deposit is made, the date is noted as the member’s priority list date. Members are then encouraged to select a preferred floor plan that once available, will be offered to them, with right of first refusal, based on their joining date.

There is no penalty should the preferred apartment home become available before a prospective resident is ready to move. It is simply offered to the next member on the list and priority list status remains the same.

George and Peggy White, community members at Greenspring, an Erickson Living community in Springfield, Va., joined the priority list years before they were ready to move. 

“During our time on the priority list we turned down many apartment homes, but we knew that a home would be available to us when we were ready and that gave us real peace of mind,” says Peggy.

Dave and Sally Welday were among the first to join the Windsor Run priority list in early 2016. Like the White’s they are not ready to move as soon as the doors open, but rather enjoy the peace of mind that comes with knowing their future is secure.

“We had been exploring potential places for our retirement years for quite some time,” says Sally. “On our first visit to the Windsor Run sales center we were met at the door and introduced to members of the sales team.  Everyone was extremely helpful and encouraging, showing us floor plans, giving us advice, and warmly caring for us and our hopes for our future.  We were so impressed that we joined the priority list.

“Although we do not plan to move into one of the first available homes, we look forward to attending events, meeting new people, and planning for a future at Windsor Run.”

No time like the present

Others, like Herb and Libby Ware, joined the priority list so that they could move to Ashby Ponds, an Erickson Living community in Ashburn, Va. as soon as possible. 

In the span of eight months, the couple joined the priority list, chose an apartment home at the community’s newest residence building, sold their house of 44 years, and began their exciting new life.

“When you know, you know,” says Herb. “We were impressed with the amenities and services provided by the Erickson Living communities. We were ready to move and joining the priority list allowed us the opportunity to do so as soon as possible.”

Jacqueline “Jackie” Nordhoff hopes for a similar outcome at Windsor Run. 

“I live right down the street and can almost see the sales center from my house,” she says. “As soon as I could, I drove over with a neighbor to attend an informational lunch and learn session. By the time I was half-way through the visit, I was ready to join the priority list and did so at the end of the luncheon.”

Now Jackie admits she visits the sales center every chance she gets. 

“I’ve attended a special wine tasting for priority list members, attended additional lunch and learns, and make visits just to peruse the floor plans and design center,” she says. “The sales team is just wonderful. I always have a lot of fun.”

Using time wisely

Many priority list members, like Jackie and the Weldays, enjoy spending their time on the priority list attending events and meeting their future neighbors. As members they receive exclusive invitations to special seminars and events designed specifically for their benefit, including topics on downsizing and moving.

“During our visits to Windsor Run, we’ve met up with both friends from college as well as one of Dave’s former colleagues,” says Sally. “It’s so much fun to make new friends and rekindle old friendships.”

“I met a lovely couple from Maryland, who after living at Charlestown, [an Erickson Living community in Catonsville, Md.], are eager to move to Windsor Run to be closer to their children who moved south,” says Jackie. “I’ve seen them a few times since and they are always so friendly.”

This spring, the Windsor Run sales team encourages anyone interested in learning more about the priority list and a future at Windsor Run to schedule a visit to the sales center.

“With construction progressing each day, there is always something new to see,” says Senger. “Now is a great time to watch our community come to life, while asking your important questions, and maybe even meeting a future neighbor.”