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Windsor Run Facebook page keeps ‘friends’ up to date

Created date

April 6th, 2017
Senior couple browsing the Internet on a laptop computer.

Guests to the Windsor Run Facebook page will see construction updates, a list of current events, and lunch and learn sessions.

In a world of dominating social media presence, Windsor Run, an Erickson Living community under construction in Matthews, N.C., is turning to Facebook as a new way of providing detailed information on the daily changes taking place on campus.    

“We are thrilled to offer everyone who visits our Facebook page an insider’s look at Windsor Run,” says Director of Sales Tom Senger. “Our sales team continually updates the page with information on our ongoing construction, upcoming special events, and news from across Erickson Living. We hope our Facebook page will empower potential residents and their families as a result of the wealth of information provided.”

It’s all in the details

To visit the Windsor Run Facebook page, go to facebook.com/windsorruncommunity. Once arriving at the page, guests can simply peruse the page or choose to “like” or “share” the page by clicking on the appropriate boxes on the top of the page. Those who choose to “like” the page will find that Windsor Run updates will begin to appear in their Facebook newsfeed. 

“This is another great way to stay up to date on the happenings at Windsor Run,” says Senger. 

Updates occur frequently and include current construction photos and special event information.

“The photos are exciting to see,” says Senger. “They are often taken by aerial drone cameras and provide a perspective that you can’t get from driving by the property or even standing outside our sales center.”

Currently, these photos, taken by The Whiting-Turner Contracting Company, are the most liked posts on Windsor Run’s page.

In addition to the construction updates, guests to the Windsor Run Facebook page will see a list of current events, including the popular brunches and lunch and learn sessions.

“We plan these special events to provide people interested in a future at Windsor Run the opportunity to join us for a delicious meal, meet our sales team, and ask their important questions. These visits are also a great time to view virtual tours of our apartment floor plans and the Woodland Commons Clubhouse,” says Amanda Bates, special events coordinator. 

When visiting the Windsor Run Facebook page, anyone interested in learning more about these events can select “interested” next to the listed event. Clicking on the event provides detailed information on discussion topics as well as the event menu.

Making it easy

Windsor Run’s Facebook page is just one of many ways the community strives to provide detailed online information. In addition to its Facebook page, Windsor Run maintains its own pages on the Erickson Living website at ericksonliving.com/windsor-run. A library of Tribune stories is also available at ericksontribune.com.

“We live in a time when a majority of information gathering begins online,” says Senger. “Sometimes that search begins with a future resident and other times an adult child or other family member initiates the search. Our hope in providing numerous online options is that people will find all the information they need to make this very important decision.”

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