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Familiar face, new role

Lauren Rozdilsky promoted to sales counselor at Highland Springs

Created date

June 27th, 2017
Lauren Rozdilsky recently transitioned from sales associate to sales counselor at Highland Springs, the Erickson Living community in North Dallas.

Lauren Rozdilsky recently transitioned from sales associate to sales counselor at Highland Springs, the Erickson Living community in North Dallas.

Venture in to the sales office at Highland Springs, and you’ll see familiar faces filling new roles.

Christina Christie, who’s worked as sales counselor since Highland Springs was under construction, was promoted to sales director in early 2017. Stepping into the role of sales counselor is Lauren Rozdilsky, who’s also been at Highland Springs since the community’s early days.

“I started working as a sales associate in the welcome center on the corner of Coit and Frankford as Highland Springs was built,” says Rozdilsky. “It was my first job out of college.”

Rozdilsky graduated with a degree in communications from Stephen F. Austin University in Nacogdoches, Tex. 

“I knew I wanted to work with people and help them in some way,” says Rozdilsky. “Highland Springs proved the perfect fit. I truly believe the lifestyle and amenities offered at our community help people live better lives. Being a part of that is extremely rewarding.”

An evolving career

Rozdilsky worked as a sales associate from 2006 to 2016, filling numerous roles in the sales office. She’s conducted health and financial interviews, filled out contracts, and answered questions from prospective residents.

“Lauren knows the ins and outs of the sales office because she has worked in every role over the years,” says Christie. “She is patient and kind and enjoys helping people create a plan to enjoy their future at Highland Springs.”

In 2016, Rozdilsky was promoted to senior sales associate, a natural progression as she took on more responsibility in the sales office.

Highland Springs has experienced a surge in population over the past two years with the opening of two new residence buildings, Willow Ridge and Pecan Grove. 

Magnolia Place, the community’s second clubhouse, is currently under construction and scheduled to open in April 2018. Twin Oaks Square, the newest residence building, which features 109 apartment homes in a variety of one- and two-bedroom floor plans, is scheduled to open in August 2018.

As a result of the community’s growth, the sales office has seen a flurry of activity.

“Lauren stepped in to help me during those times when I had two prospective residents who wanted to come for an appointment at the same time,” says Christie. “She’s well-versed on the floor plans and pricing.”

That experience has served Rozdilsky well as she’s stepped into the role of sales counselor.

“In many ways, it’s been a seamless transition because I’m familiar with the job and have the added benefit of knowing our priority list members,” says Rozdilsky. 

Highland Spring’s priority list members are those with an interest in moving to the North Dallas community at some point in the future and who have put down a fully refundable $1,000 deposit to reserve their place in line for their preferred floor plan and/or location within the community.

Meaningful work

Just as the past 11 years have seen changes in Rozdilsky’s career at Highland Springs, so, too, has her family life evolved. She married husband Chris in 2008, and they welcomed daughter Alyssa, now 3.

“When I’m not at work, I enjoy spending time with family and friends,” says Rozdilsky.

Asked what she most appreciates about her work in the sales office at Highland Springs, Rozdilsky says it’s the benefit of seeing people after they’ve made the move to the North Dallas community.

“It’s fun to see residents thrive after they move in,” she says. “I see them out in the community, socializing and enjoying the lifestyle that drew them to Highland Springs.”