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Social connections

‘Facebook friendly’ neighbors check it out

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October 12th, 2017
Tallgrass Creek’s Facebook page features this photo of the community’s ukulele players (from left) Jean Janecek, Susan Pease, Lois Ellis, Bill Converse, Bob VanLandingham, Dick Yates, and Bob Butterworth.

Tallgrass Creek’s Facebook page includes this photo of the community’s ukulele players (from left) Jean Janecek, Susan Pease, Lois Ellis, Bill Converse, Bob VanLandingham, Dick Yates, and Bob Butterworth.

More than ever, seniors are a large part of the more than one billion people who log onto Facebook daily, the most popular social media platform in the world. In fact, about 65% of online adults age 65-plus are now “Facebook friendly.” 

Many Tallgrass Creek community members are part of that online trend. They read their daily news online and participate in social media sites such as Instagram, Pinterest, Snapchat, and Facebook. 

“Though I rarely post anything, I log onto Facebook almost every day,” says Bob Butterworth. “It’s how I keep up with my kids and grandkids.”

Tallgrass Creek’s friendly face  

Tallgrass Creek has an active Facebook presence at facebook.com/TallgrassCreekCommunity, where many of the goings on around the 65-acre campus pop up. 

The site features a beautiful photo of tulips on the Tallgrass Creek campus taken by resident Lila Martin. Lila is known for her lovely, nature-inspired photos that reflect Tallgrass Creek’s professionally landscaped grounds as well as areas of natural beauty around the campus. 

Among photos on Tallgrass Creek’s Facebook page are the community’s ukulele players, who host jam sessions in the clubhouse every Saturday afternoon. Dick Yates started the ukulele group before Bill Converse took it over. The musicians were all first-time “uke” players when they began meeting last year and, since then, have met weekly to hone their musical skills. 

Sales team member Brian Driggs helps promote Tallgrass Creek’s Facebook page. Earlier this year, he coordinated a raffle among residents and staff who “like” the page. The winner received Kansas City Royals baseball tickets.

Driggs always welcomes photos and comments from both residents and staff and plans to sponsor more contests in the future.

 


 

Facebook facts

  • Mark Zukerberg and four of his fellow Harvard University students launched Facebook on February 4, 2004. 
  • The website was originally available by membership only to Harvard students. 
  • Thirteen years later, 1.28 billion users log onto Facebook daily. 
  • The 33-year-old Zukerberg has a net worth of about $70 billion. Facebook itself is worth around $435 billion.
  • High traffic on Facebook occurs midweek between 1 p.m. to 3 p.m. with engagement on Thursdays and Fridays 18% higher. 
  • Five new profiles (personal accounts of new members) are created on Facebook every second.
  • Average time spent per Facebook visit is 20 minutes.
  • Every 60 seconds on Facebook, 510,000 comments are posted and 136,000 photos are uploaded.

Sources: Forbes.com and Zephoria Digital Marketing

 

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