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A community in demand

One-on-one with Ashby Ponds Sales Counselor Dana Bradshaw

Created date

March 21st, 2018
It’s an exciting year at Ashby Ponds. The first new residents moved into Birch Point, Ashby Ponds’ eleventh residence building, on January 22.

The first new residents moved into Birch Point on January 22.

With the 2018 opening of Birch Point and Cypress Ridge residence buildings, Ashby Ponds will welcome more than 200 new residents this year. In the midst of this flurry of activity, numerous people visit the campus each day eager to learn how they can live at the fastest-growing continuing care retirement community (CCRC) in the nation.

“In the last month, I’ve met with dozens of people who wish to make this past winter the last winter they spend in their house,” says Ashby Ponds Sales Counselor Dana Bradshaw. “I often hear how, after enduring a long, lonely winter in a big, drafty house, people want to spend next winter surrounded by friends and activities rather than shoveling snow and ice. I’m happy to say that I’m here to help make those wishes a reality.”

Working as sales counselor since Ashby Ponds first opened, Bradshaw shares her insider knowledge in a pressure-free environment with everyone who schedules a visit.

“Perhaps now, more than any other time in the recent past, I’m meeting with people who want to know how they can move to Ashby Ponds as soon as possible,” Bradshaw says. “Their top questions center on what apartment homes are currently available and what resources are in place to make their moves realities.”

The following is the most up-to-date information relating to the questions Bradshaw hears most. “As always,” Bradshaw says, “I encourage anyone who wants to learn more to schedule a visit. Nothing beats seeing the Ashby Ponds community in action.”

Q: “Ashby Ponds is such a popular community. Are any apartment homes currently available?”

Bradshaw: Despite the fact that Ashby Ponds enjoys one of the highest occupancy rates for CCRCs in the country, there are currently a handful of our most popular apartment homes avail- able, including two of our best-selling one-bedroom floor plans, the Bradford and the Harper, as well as a very limited number
of one of our largest homes, the deluxe two-bedroom Walton.

kThe 742-square-foot Bradford is a one-bedroom dream because of the large, open living area that flows seamlessly into the modern kitchen. It also boasts a large bedroom with direct access to a spacious walk-in closet and full-size bathroom. It also has a half bath, tons of storage, and a dedicated laundry room with washer and dryer just off the kitchen.

For those desiring more space than a traditional one bedroom without the price tag of a two-bedroom home, we currently have a few 952-square-foot, extra-large one-bedroom Harper apartment homes available.

The Harper is extremely popular because it offers almost as much square footage as our two-bedroom homes but without the second bedroom. It boasts a more open living space, a smaller price tag, and an envious floor-to-ceiling bay window.

And for the first time in a long time, we currently have the deluxe two-bedroom, two-and- a-half-bath Walton floor plan available. This stunning home is, without a doubt, one of the most popular two-bedroom options. 

Q: “How do apartment  homes in existing residence buildings compare to those in the recently opened buildings?” 
Bradshaw: This is a great question and one that I receive daily. Each and every one of our available apartment homes offers the same high-quality finishes. That is because all apartment homes are carefully updated and maintained as they become available to meet our current high standards.

Whether the home was builtfive years ago or recently opened, it features upgraded finishes based on market trends, including stainless steel appliances, wood cabinetry, and granite or quartz countertops.

Yet, even with these industry-leading design features, all incoming residents enjoy the opportunity to customize their new home to meet their own unique taste and style.

Susan Mendoza, Ashby Ponds’ custom interiors coordinator, works one-on-one with residents eager to add special touches to their homes, including crown molding, built-in bookcases, custom closets, window treatments, painting, and lighting.

Q: "With so many people moving to Ashby Ponds, what efforts are made to help new community members feel welcome?”

Bradshaw: Making each new resident feel like a valued, important member of the Ashby Ponds community is extremely important. To that end, more than 50 resident volunteers dedicate their time to serving on our welcoming committee.

The welcoming committee supports several programs developed as a result of focus groups aimed at determining the type of help new community members would like during their first few months at Ashby Ponds.

One of our most popular programs is the partnership program. Since November 2016, more than a hundred new residents have been paired with current volunteers. Together, they share moving experiences, learn about the community and the surrounding local area, and meet new friends.

In addition, the welcoming committee hosts newcomer dinners and happy hours. These events provide wonderful opportunities to meet neighbors in a casual, friendly setting.

All of these programs are completely voluntary, but experience shows us that they go a long way in helping our new residents feel welcome.